While Swapsity trades are facilitated online, its participants can be seen in real life at themed in-person swap meets as well as the annual Live Green Toronto Festival. Over the past three years, more than 25,000 items—primarily clothes, books, CDs and DVDs—have been swapped at its events, collectively saving people roughly $200,000. About 5,000 items have been donated to charity. On average, each participant saves $80 at every swap (the value of items they go home with and would have otherwise bought). This year’s Live Green event was packed despite the grey July weather: until it started to rain heavily in the late afternoon, lineups to get into the six swapping tents spanned the full length of the waiting area, then folded in on themselves like accordions. Even in the rain, the leaking tents bustled.

Bartering is based on a simple concept: Two individuals negotiate to determine the relative value of their goods and services and offer them to one another in an even exchange. It is the oldest form of commerce, dating back to at time before hard currency even existed. (Learn more about how bartering evolved, read The History of Money: From Barter To Banknotes.)


When barter has appeared, it wasn’t as part of a purely barter economy, and money didn’t emerge from it—rather, it emerged from money. After Rome fell, for instance, Europeans used barter as a substitute for the Roman currency people had gotten used to. “In most of the cases we know about, [barter] takes place between people who are familiar with the use of money, but for one reason or another, don’t have a lot of it around,” explains David Graeber, an anthropology professor at the London School of Economics.
Yes…yes…yes! When I went to school to become a Registered Massage Therapist, and discovering how difficult it (still) is for a male RMT to get a legit job be it here or a small town, our instructor told us to consider bartering whenever possible. This was in a smaller city (100,000) where bartering can do well for you to make inroads with the Downtown Council, locally owned businesses; let’s say for example a new yoga studio or health club or salon is opening. I bring my massage chair over and do free 10 minute chair massages and give out my business card, in exchange, the yoga groups can use my space if they need to add an extra class. The salon knows if they’re doing a training on a day I’m not working, they can use my studio. Things like that. 

In England, about 30 to 40 cooperative societies sent their surplus goods to an "exchange bazaar" for direct barter in London, which later adopted a similar labour note. The British Association for Promoting Cooperative Knowledge established an "equitable labour exchange" in 1830. This was expanded as the National Equitable Labour Exchange in 1832 on Grays Inn Road in London.[21] These efforts became the basis of the British cooperative movement of the 1840s. In 1848, the socialist and first self-designated anarchist Pierre-Joseph Proudhon postulated a system of time chits. In 1875, Karl Marx wrote of "Labor Certificates" (Arbeitszertifikaten) in his Critique of the Gotha Program of a "certificate from society that [the labourer] has furnished such and such an amount of labour", which can be used to draw "from the social stock of means of consumption as much as costs the same amount of labour."[22]
In his analysis of barter between coastal and inland villages in the Trobriand Islands, Keith Hart highlighted the difference between highly ceremonial gift exchange between community leaders, and the barter that occurs between individual households. The haggling that takes place between strangers is possible because of the larger temporary political order established by the gift exchanges of leaders. From this he concludes that barter is "an atomized interaction predicated upon the presence of society" (i.e. that social order established by gift exchange), and not typical between complete strangers.[14]
But various anthropologists have pointed out that this barter economy has never been witnessed as researchers have traveled to undeveloped parts of the globe. “No example of a barter economy, pure and simple, has ever been described, let alone the emergence from it of money,” wrote the Cambridge anthropology professor Caroline Humphrey in a 1985 paper. “All available ethnography suggests that there never has been such a thing.”
The man who arguably founded modern economic theory, the 18th-century Scottish philosopher Adam Smith, popularized the idea that barter was a precursor to money. In The Wealth of Nations, he describes an imaginary scenario in which a baker living before the invention of money wanted a butcher’s meat but had nothing the butcher wanted.“No exchange can, in this case, be made between them,” Smith wrote.
In Spain (particularly the Catalonia region) there is a growing number of exchange markets.[24] These barter markets or swap meets work without money. Participants bring things they do not need and exchange them for the unwanted goods of another participant. Swapping among three parties often helps satisfy tastes when trying to get around the rule that money is not allowed.[25]
When the year-long Barter Babes experiment finished at the end of 2011, Simmons discovered she didn’t want to go back to Bay Street. Instead, she launched her own financial advice business, the New School of Finance. She rents office space at Queen and Bathurst, and many of her clients are former Barter Babes. Her focus is on easily digestible advice, socially conscious investment and creative solutions like barter. Simmons doesn’t recommend that anybody live entirely on swapping: it’s too hard. But she still barters. Recently, after getting engaged to Matt, she swapped a full year of tax and business financial advice for a $3,700 wedding photography package. The photographer is a Barter Babe who has, in turn, traded her services for yoga classes and a self-defence class for herself and 20 friends. On the day I met Simmons, she was wearing a shirt and a pair of jeans from a clothing swap, matched with a trendy floral jacket she bought from Coal Miner’s Daughter, a boutique co-owned by Barter Babe No. 81.
While there are most certainly safety considerations – and in some cases, a time commitment – bartering can be quite rewarding. You may not have a surplus of spendable money, but you do have talents, skills, and miscellaneous goods that are just as good as cash. With a little thought, and willingness to make the effort, you can use bartering to obtain the goods and services you want without impeding your cash flow.
Use our virtual trade currency called Trade Dollars to purchase anything you want within the exchange. Our Trade Dollars are equivalent to the value of the Canadian Dollar. Our members are asked to price their products and services within the exchange at fair market value. This means you pay exactly the same amount for the offered goods and services as you would in the cash world. The only difference is, you now have the ability to buy things at a discount or at your own cost of doing business!
Especially prior to the Christmas holiday season, a gift and craft exchange can take the pinch out of your budget. Contact people within your network and arrange a day where people exchange homemade holiday decorations. You may not find everything you’re looking for, but you will likely find at least a few stocking stuffers – and the perfect price.
I see a LOT of potential when it comes to locally owned businesses but it’s really a shame to see them open the beginning of May and by November they’re already closed (and they’re in locations I’d LOVE to be at when things start taking off – Dundas between Jarvis and Mutual for example) – same old crap still comes and goes though. Bartering doesn’t mean you’re being taken or taking someone ‘for a ride’ – it’s how small town downtowns survive and in many ways we can learn from that. When a customer likes what you provide they trust your judgment and are likely to check out that juice bar two doors down if you’re promoting it. The key to get back our stable neighbourhoods – I’m looking at us, Downtown East – is the commitment to hanging in there and helping each other out. When you’re doing your own business you know it’s not just a 40 hour workweek – it’s all the time. Any chance we can take to promote not just our business but what we love doing…as well as being happy to see neighbouring businesses do well…makes all this hard work worth it.
It was the fifth lasagna that did it. Three months into the project, Simmons had signed up over 80 Barter Babes, and every time she bartered her financial services, she seemed to get a lasagna in return. She was trying to shove yet another five-pound pasta dish into her freezer when the tears started to flow. “I don’t need another lasagna!” she yelled at her boyfriend. “I need a haircut! I need a bicycle!” She was overwhelmed with doubts about her bartering experiment: I’m so ridiculous. What the hell was I thinking? This whole thing is never going to work. Trades weren’t happening at the frequency she had anticipated, and Simmons was feeling depressed. She couldn’t afford a dye job at a salon, and she had started gaining weight. She’d gone from ballin’ to having $200 in her joint account.

In late 2012, Toronto even got its own spinoff of Trade School, a model that originated in New York in 2010. The Toronto Trade School holds classes—on anything from spoken word to origami flower–making to bicycle maintenance—and invites students to “pay” with an item or service from the teacher’s barter wish list. It has hosted more than 70 classes.
You can use bartering to cut costs with your small business or to reduce personal expenses. For example, a handyman can trade services with a hairstylist. Each person is still getting paid for their work, in a sense, and it can lead to referrals to cash-carrying customers without costing a penny. However, the essence of bartering is simply to trade something you have for something you want or need – and you can do this whether you are struggling financially or have a steady income.
Other anthropologists have questioned whether barter is typically between "total" strangers, a form of barter known as "silent trade". Silent trade, also called silent barter, dumb barter ("dumb" here used in its old meaning of "mute"), or depot trade, is a method by which traders who cannot speak each other's language can trade without talking. However, Benjamin Orlove has shown that while barter occurs through "silent trade" (between strangers), it also occurs in commercial markets as well. "Because barter is a difficult way of conducting trade, it will occur only where there are strong institutional constraints on the use of money or where the barter symbolically denotes a special social relationship and is used in well-defined conditions. To sum up, multipurpose money in markets is like lubrication for machines - necessary for the most efficient function, but not necessary for the existence of the market itself."[13]
The Internal Revenue Service (IRS) considers bartering a form of revenue and something that must be reported as taxable income. Under U.S. generally accepted accounting principles, or GAAP, businesses are expected to estimate the fair market value of their bartered goods or services. This is done by referring to past cash transactions of similar goods or services and using that historical revenue as a reportable value. When it is not possible to accurately calculate the value, most bartered goods are reported based on their carrying value.
Although, as a general case, a ship unlucky in falling in with whales continues to cruise after them until she has barely sufficient provisions remaining to take her home, turning round then quietly and making the best of her way to her friends, yet there are instances when even this natural obstacle to the further prosecution of the voyage is overcome by headstrong captains, who, bartering the fruits of their hard-earned toils for a new supply of provisions in some of the ports of Chili or Peru, begin the voyage afresh with unabated zeal and perseverance.

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Barter is a system of exchange by which goods or services are directly exchanged for other goods or services without using a medium of exchange, such as money.[1] It is distinguishable from gift economies in that the reciprocal exchange is immediate and not delayed in time. It is usually bilateral, but may be multilateral (i.e., mediated through barter organizations) and usually exists parallel to monetary systems in most developed countries, though to a very limited extent. Barter usually replaces money as the method of exchange in times of monetary crisis, such as when the currency may be either unstable (e.g., hyperinflation or deflationary spiral) or simply unavailable for conducting commerce.


Bartering does have its limitations. Many bigger (i.e., chain) businesses will not entertain the idea and even smaller organizations may limit the amount of goods or services for which they will barter (i.e., they may not agree to a 100% barter arrangement and instead require that you make at least partial payment). But in an economic crunch, bartering can be a great way to get the goods and services you need without having to pull money out of your pocket.
Communities of Iroquois Native Americans, for instance, stockpiled their goods in longhouses. Female councils then allocated the goods, explains Graeber. Other indigenous communities relied on “gift economies,” which went something like this: If you were a baker who needed meat, you didn’t offer your bagels for the butcher’s steaks. Instead, you got your wife to hint to the butcher’s wife that you two were low on iron, and she’d say something like “Oh really? Have a hamburger, we’ve got plenty!” Down the line, the butcher might want a birthday cake, or help moving to a new apartment, and you’d help him out.
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Barter Network Ltd. is a proud member of The International Reciprocal Trade Association, IRTA, which is a non-profit organization committed to promoting just and equitable standards of practice and operation within the Modern Trade and Barter and other Alternative Capital Systems Industry, by raising the awareness and value of these processes to the entire Global Community. IRTA provide all Industry Members with an ethnically based global organization, dedicated to the advancement of Modern Trade and Barter and other Alternative Capital Systems, through the use of education, self-regulation, high standards and government relations. The Board of IRTA consists of Key Players in the Barter Industry, With Patti Falus President of Barter Network Ltd. being the only Canadian who sits on the Board.
Search for bartering partners. After you know what you have to offer and exactly what you need/want in a barter situation, find a bartering partner. If you don't have a specific person or business in mind, try word of mouth. Let your friends, colleagues and social network know about your specific need and what you want in a barter situation. Use Facebook, LinkedIn and Twitter.
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